I build software, design processes, and make art.
A showcase of what I've shipped, what I'm working on, and how I get things done.
Hey, I'm Ben.
I'm Ben Bishop. I'm a father of three, a husband, a combat veteran, and a builder.
I build software, make art, and design systems that help people move faster and waste less time. I care a lot about integrity. It's the thing I try to let everything else flow from.
None of this would be possible without my wife Gianna. She's my partner in everything. Her support is what allows me to take risks, build things, and keep pushing forward. I don't do any of this alone.
Service
I served as Infantry in the US Army and did one tour in Iraq. That experience shaped how I handle problems. I stay calm when things get messy, I move quickly when decisions matter, and I take ownership when something breaks. That way of operating stuck with me.
How I Learn
I've always been a jack of all trades. I was homeschooled my whole life before the Army, which meant I learned early how to teach myself. When I want to learn something, I go find the knowledge and figure it out. I learn by doing, by messing it up, and by getting back up until it works.
Background
My background is in HVAC, construction, sales, and logistics. Before tech, I ran a renovation company. I learned how to plan work, sequence steps, and ship projects under real constraints. That kind of environment makes you respect systems that actually hold up when things get busy.
Sales
I've excelled at selling in both startups and large companies. I currently sell HVAC and refrigeration systems and maintenance. I've also sold SaaS, off-grid buildings, and complex services. At Comfort Systems USA, a $7B company, I ranked top five nationally for eight years straight. I know how to listen, build trust, and close. Sales is problem-solving with people.
Creative Work
Creativity has always been part of how I work. I build with my hands as much as I build with software. I run a 130-watt CO2 laser and work with mixed materials, LED systems, and digital art. Making physical things keeps me grounded. It reminds me that ideas only matter once you take action to make them.
How I Think
I have an engineer's mindset, even if that wasn't my title. I like understanding how things work, how they break, and how to make them better. That shows up in the way I design systems and connect tools and processes together.
What I Believe
I believe we were created, and that I was put on this planet to make it better for my children and their children's children. I believe strongly in self-ownership and responsibility. If something needs to be done, I take responsibility for making it happen. If something fails, I own it, learn from it, and fix it. That applies to work, family, and life. I care about people. I believe success means bringing others up with you. I believe honesty builds trust faster than polish. I try to leave places and people better than I found them.
Projects
Active ventures, past builds, and ongoing experiments across software and physical creation.
Eventzy
AI-native event planning marketplace
The Project Ripple
Empowering people through meaningful connection, resources, and community-driven impact
You Deserve to Be More
A book about ownership, discipline, and rebuilding your life when things fall apart
How I Build
I build by doing the work. I ship, test, fix, and repeat. Everything here is based on things I've actually built and maintained.
Product & Systems
I turn messy problems into working systems people can actually use.
- Defining what matters and cutting the rest
- Designing workflows that reduce friction
- Building dashboards that drive decisions
- Shipping fast and iterating in the open
- Making things understandable for non-technical users
Sales & Business Development
15 years of closing deals, from cold outreach to contract signed.
- Full sales cycle ownership
- Prospecting and pipeline building
- Discovery, demos, and proposals
- Negotiation and closing
- Account management and expansion
GTM & Marketing
I build distribution systems that create pipeline.
- Positioning and offer design
- SEO and content that compounds
- Outbound that's targeted and human
- Simple funnels that convert
- Partner and referral loops
Operations & Execution
I've run projects where timelines and outcomes mattered.
- Planning and sequencing work
- Coordinating vendors and contributors
- Creating SOPs that people actually follow
- Fixing broken processes
- Scaling without breaking everything
Platforms & Marketplaces
I build platforms where people, money, and work move.
- Two-sided marketplace flows
- Vendor onboarding and management
- Payments, pricing, and basic trust mechanics
- Admin tools and internal visibility
- Iterating based on real usage
Automation (AI + non-AI)
I use automation to remove busywork and compress time.
- AI-assisted workflows
- Simple orchestration and routing
- Internal tools for ops and GTM
- Content and research automation
- Human-in-the-loop systems (on purpose)
Creative & Physical Builds
I design and fabricate physical things, not just screens.
- Laser-cut products and art
- Engraving and small-batch fabrication
- Digital to physical workflows
- Brand artifacts and experiments
- Prototyping ideas quickly
Tools I Use
These are tools I've shipped real work with — not things I read about.
My stack changes based on the problem. I care more about shipping than tools.
If something needs to be built, shipped, or fixed, I can usually get it done.
If it needs deep specialization, I know how to find and work with the right people.
How I Approach Building
Process, discipline, and the cycles that turn ideas into shipped work.
Execution Cycle
Understand the Problem
Before building, I dig into what's actually broken. I talk to users, examine data, and find the real constraint, not the assumed one.
Plan with Constraints
I scope work based on real constraints: time, resources, and risk tolerance. Plans are living documents, not rigid scripts.
Build Fast, Learn Faster
Ship something small and real. Get feedback. Iterate. Perfection is the enemy of progress.
Measure What Matters
Every system needs feedback loops. I build in metrics and checkpoints to know if something's working.
Iterate or Kill
If it's working, double down. If it's not, cut it. Sunk cost is a trap. Move forward with what works.
Operating Principles
Discipline Over Motivation
Motivation fades. Systems and habits carry you through the hard days.
Failure is Data
Every failed experiment teaches something. The only real failure is not learning from it.
Ship to Learn
You don't know if something works until it's in the world. Ship early, ship often.
Ownership Beats Permission
Take responsibility. Don't wait for approval to do what needs to be done.
Want to build something?
Reach out through any of these channels.